{"id":685,"date":"2020-10-02T12:58:21","date_gmt":"2020-10-02T12:58:21","guid":{"rendered":"http:\/\/belowthefold.gr\/?page_id=685"},"modified":"2021-01-14T09:01:00","modified_gmt":"2021-01-14T09:01:00","slug":"services","status":"publish","type":"page","link":"https:\/\/belowthefold.gr\/services\/","title":{"rendered":"Services"},"content":{"rendered":"

[vc_row use_container=”yes”][vc_column][vc_row_inner css=”.vc_custom_1583659272991{margin-bottom: 75px !important;}”][vc_column_inner width=”3\/4″][ts_section_title title=”DIGITAL & WEB SERVICES FOR AMAZING CLIENTS” tagline=”Tailor-made digital solutions that will benefit your brand in the best possible way”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1604670496377{margin-bottom: 100px !important;}”][vc_column_inner][ts_process_content index=”01″ title=”BRANDING”][ts_text_content_block]<\/p>\n

As Jeff Bezos says, “Branding is what people say about you when you’re not in the room.”
\nYour product leaves an impression on your customers long after you’ve made the sale. Brand identity is the process of shaping that impression.<\/p>\n

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[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]<\/p>\n

What is brand identity?<\/h4>\n

[\/ts_text_content_block][ts_text_content_block]A brand identity is made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact with it. Essentially, your brand identity is the personality of your business and a promise to your customers.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]<\/p>\n

Our process<\/h4>\n

[\/ts_text_content_block][ts_text_content_block]We research with you all the crucial aspects that define your business. The audience, Competition, Value Proposition, Mission, and Vision. Once we know everything inside and out it’s time to bring the brand to life. In the words of graphic designer\u00a0Paul Rand<\/a>, “Design is the silent ambassador of your brand.”[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]See examples below<\/em>[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_delay=”0.6s” image=”813″][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_type=”reveal-effect” image=”780″ animation_delay=”0.6s”][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_type=”reveal-effect” image=”782″ animation_delay=”0.6s”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row section_background_color=”#222327″ motts_theme_padding=”no” use_container=”yes” el_class=”office-slider-block” css=”.vc_custom_1583606276705{margin-top: -100px !important;}”][vc_column][vc_row_inner css=”.vc_custom_1604667257084{margin-bottom: 100px !important;}”][vc_column_inner][ts_process_content index=”2″ title=”WEB DESIGN\/DEVELOPMENT”][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block content_color=”yes”]The most prominent thing about building a website is that it is the first source of interaction for your potential customers. It is the first thought that a potential customer has about you matters, and a website does exactly that for you.<\/p>\n

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[\/ts_text_content_block][ts_text_content_block content_color=”yes”]<\/p>\n

Web Design Vs Web Development<\/h4>\n

[\/ts_text_content_block][ts_text_content_block content_color=”yes”]In essence, web design refers to both the aesthetic portion of the website and it\u2019s usability. Web designers create the layout and other visual elements of the website.<\/p>\n

Web Developers, on the other hand, take a website design and actually make a functioning website from it. With the use of various coding languages, they bring the design to life.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block content_color=”yes”]<\/p>\n

E-commerce<\/h4>\n

[\/ts_text_content_block][ts_text_content_block content_color=”yes”]E-commerce nowadays is more relevant than ever as more and more brands are focusing on establishing a solid online presence whether they offer products or services. Here, we can cover both your B2C or B2B needs and develop a state of the art e-shop for your business. Modern design that converts, highly usable, fast and secure.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block content_color=”yes”]<\/p>\n

Our process<\/h4>\n

[\/ts_text_content_block][ts_text_content_block content_color=”yes”]We always begin by considering a client\u2019s website objectives and then move on to an Information Architecture (IA) to set a website\u2019s information hierarchy and help guide the design process. We aim on helping you define the core aspects of your business and communicate them accordingly online. After finalizing the key design elements we break down the main functionalities of the website\/e-shop and start the development process. The end result is always cross-tested in all browsers, with 100% responsiveness in every device.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” image=”805″][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” image=”806″][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” image=”808″][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row use_container=”yes”][vc_column][vc_row_inner css=”.vc_custom_1604670496377{margin-bottom: 100px !important;}”][vc_column_inner][ts_process_content index=”03″ title=”DIGITAL MARKETING”][ts_text_content_block]If you are wondering what digital marketing is\u2026 it is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.<\/p>\n

Or a simpler version\u2026<\/p>\n

Digital marketing is any form of marketing products or services that involves electronic devices.<\/strong>[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]<\/p>\n

Why digital marketing matters?<\/h4>\n

[\/ts_text_content_block][ts_text_content_block]Google and Facebook generate more revenue than any traditional media company because they control more eyeballs. That\u2019s why digital marketing matters, it is where the attention is.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]<\/p>\n

How can we help?<\/h4>\n

[\/ts_text_content_block][ts_text_content_block]It all begins with strategy. We can create an effective strategy that will promote your business online, through all the necessary channels. Whether it is Social Ads,\u00a0 Google Ads (search and display), or E-mail marketing campaigns. Our goal is to maximize results with the less cost possible and bring conversions to your brand. We monitor everything and collect all the necessary data via analytics tools in order to keep optimizing your marketing campaigns.[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner][ts_text_content_block]See examples below<\/em>[\/ts_text_content_block][\/vc_column_inner][\/vc_row_inner][vc_row_inner css=”.vc_custom_1583660011361{margin-bottom: 100px !important;}”][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_delay=”0.6s” image=”850″][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_type=”reveal-effect” image=”851″ animation_delay=”0.6s”][\/vc_column_inner][vc_column_inner width=”1\/3″][ts_image fancybox=”yes” animate_block=”yes” animation_type=”reveal-effect” image=”852″ animation_delay=”0.6s”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"

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